With a strong core of communication classes already offered, sports communications majors also receive the benefit of adding sports specific courses and projects in promotions, writing, and data analytics to their repertoire. Optimization of communication in the context of fan engagement, smart stadiums, social media, and other issues are regularly explored. In addition, UE has a contract with ESPN3, and many students gain invaluable work experience in the sports field throughout their undergraduate experience.

Sports Communication Major Requirements

• COMM 120 Information Gathering and Distribution
• QM 160 Data Analytics
• COMM 130 Introduction to Communication
• COMM 210 Professional Speaking
• COMM 211 Advertising and Promotional Strategy
• COMM 221 Media Writing
• COMM 240 Live Events
• COMM 251 Principles of Multimedia
• COMM 312 Media Design and Layout
• COMM 314 Integrated Communication Campaigns
• COMM 325 Sports Promotion
• MKT 325 Principles of Marketing
• COMM 332 Advanced Writing and Editing
• COMM 335 Sports Writing
• COMM 345 Video Production
• MGT 377 Organizational Behavior
• COMM 380 Intercultural Communication
• One additional approved Business elective
• COMM 390 Practicum (need two hours)
• COMM 391 Professional Development
• COMM 395 Internship (need one hour)
• COMM 483 Media Theory and Research
• COMM 485 Media Law and Ethics
• COMM 488 World Media Systems